Glq1201043 garden party stallholders info pack.indd

From the team behind the Gloucester Quays Victorian Market and Gloucester Quays Food Festival. Landmark events attracting record breaking visitor numbers to the Quays - in excess of 80,000 in the case of the Victorian Market. We don't like to blow our own trumpet, but we think we know a thing or two about organising successful events at this venue and our latest event will be no exception.
This April, the alotment chic Gloucester Quays wil be in ful bloom - with our GARDEN PARTY, which includes live demos in "The Pot ing Shed" with famous faces including award-winning Diarmuid Gavin, David Domoney,
Alan Titchmarsh's resident TV gardener & Carol Klein, plus vintage festival fashion shows and live music.
The Garden Party is FREE to the public and wil take place over the Easter Bank Holiday weekend, from Saturday 7th to Monday 9th April, in the spectacular dockside setting of Gloucester Quays and the
adjacent Gloucester Quays Outlet Shopping Centre. Similar themed events and experiences are hugely popular around the UK and this distinctive location lends itself perfectly to such an event. This wil be a quality experience that captures the imagination and appeals to al ages. Advertising exposure wil be supported with a campaign to target local and regional visitors along with tourists. Attendance and footfal is expected to be extremely high and competition for stal s will be intense, so don't miss out; book your place at the Garden Party everyone's going to be talking about!Some of the highlights • ‘The Potting Shed' with FREE expert demonstrations and gardening advice, including celebrity guests Diarmuid Gavin, David Domoney & Carol Klein • FREE and fun advice and demos on specialist hobbies including chicken and bee keeping!• Vintage Festival Fashion shows • FREE entertainment for the duration of the event• Live music, including brass bands• Children's entertainersWe wish to attract a diverse range of stal holders with a wide variety of quality vintage clothing, jewel ery, garden specialists with bespoke furniture, garden ornaments and equipment, as wel as seeds, plants and flowers, plus speciality foods - al to fit with the theme of the event.
Our selection criteria will: • Reduce competition between stal holders and create a balanced market for visitors with a variety of high quality goods at a range of prices.
• Promote Gloucestershire based businesses.
• Attract unique and interesting products that reflect the Garden Party theme.
Please note: we wil not, under any circumstances, accept applications from traders sel ing general market goods. The organiser's decision wil be final on this.
EVENT MEDIA ACTIVITY • Daily Mail You Magazine, The Times & Telegraph inserts• Regional press and radio• Door-drops• Emails to the Gloucester Quays database of c. 12,000 people• Emails to targeted and selected customers• Online advertising• PR, including national listings• Social Media Our Performers
David Domoney (Saturday 10.30am, 1.30pm, 4.30pm)
David Domoney would describe himself as The People's Gardener. A unique garden expert – David's passion for gardening is such that he feeds his plants with vodka, bananas, eggs, beer, aspirin and even ‘Viagra' to keep them real y happy… he does not believe you need to be an expert to have a great garden, just imagination and a few tricks of the trade. His charismatic and engaging personality instantly disables people's pre-conceptions that TV garden experts are just about Latin names and over-complicated procedures. David's eccentric ‘Lovejoy' approach shows that gardening should be about getting stuck in.
Diarmuid Gavin (Sunday 11.30am, 1.30pm, 3.30pm)
Diarmuid Gavin is one of the mavericks of the world of garden design. His innovative work helped to make "Home Front in the Garden" one of television's most watched gardening programmes. His work has earned him several awards including the RDS Gold Award and a Bronze Medal at the Chelsea Flower Show, and he's currently gardening columnist for the Daily Mirror.
Carol Klein (Monday 11.30am, 1.30pm, 3.30pm)
Carol Klein is one of the most familiar gardening experts working in the media today, most famous for her role as regular presenter of Gardener's World. Her natural, down-to-earth approach has made her popular and trusted figure. As wel as covering al the wonderful shows from Chelsea and Tatton to Hampton Court, Carol has fronted many series including Grow Your Own Veg and Open Gardens. Her extensive writing work includes not only her books – Grow Your Own Veg was a six-month top 20 bestsel er, with over 200,000 copies sold – but also her weekly double page spread for Garden News and contributions to the Guardian, the Daily Telegraph, Gardener's World magazine, Gardens Il ustrated, English Garden and Horticulture.
Hans Haverkamp (12.30pm each day)
After Hans Haverkamp achieved the elite status of ‘Master Florist' in Hol and, he then spent a three years teaching European floral design in Japan, Taiwan and Hong Kong. He competed for the first time at the Chelsea Flower Show and was delighted at winning not just the Gold medal but also ‘Best in Show'. His innovative work also gained him a ‘First' as wel as 2 show prizes at the World Flower Arranging Show in Glasgow. Hans's extensive list of clients includes Lord Andrew Lloyd-Webber, who he has worked with for the last six years. But more recently, Hans has been ‘teaching his tricks' in Flower Workshops, which he runs in Twyning, near Tewkesbury. He enjoys sharing his innovative ideas and converting flower virgins to flower lovers; join him as he creates a ‘DIY' design that anyone can try, a romantic/country piece, and a third, spectacular, contemporary and funky design! Image of Carol Klein: taken at BBC Gardeners' World Live 2011. It will be running again this year at the NEC from 13–17 June 2012.
More informationPrices Stocking up
Stal holders wil be able to re-stock on a daily basis
between 7:00am and 9:00am. Please note a rota system may be employed and these times wil be All stallholders
£250 + VAT
strictly enforced.
Hot Food & drink
£350 + VAT
Free stallholder parking
FREE designated ‘stal -holder' parking area wil be
The price includes:
provided a short walking distance from the event.
• The ‘space to trade'• Pre-erected high quality traditional market stal (approx. 3m x 2m) Al stal holders must have public liability insurance • Overnight security covering the duration of the event and must provide Not included in the price:
a copy certificate when requested.
• VAT• Lighting and power Power
Additional power is available and must be pre-ordered
Power prices
with the organiser, to discuss your requirements please cal us on 01993 805000. Al cabling and appliances 500W socket
£25 + VAT
provided by stal holders to be used at the event must £50 + VAT
be PAT tested.
Subsequent 3KW sockets
£25 + VAT
Al stal s wil be located within the confines of
Gloucester Quays Outlet and Gloucester Historic
Docks. Professional security wil be provided for the For smaller stallholders this is often the duration of the event and overnight, but stal holders answer to sharing the workload and filling are advised to remove al valuables and any stock the stall with enough stock. Contact us for during non-trading hours. Any stock left on-site wil be more details.
at the stal holders risk.
Opening times
Saturday 7th April:
Sunday 8th April: Monday 9th April: Application Procedure
Please cal the organisers, Gourmet Food Markets,
Setting up
on 01993 805000 if you are interested in getting Stal holders may set up on the morning of Saturday 7th April between 6:30am and 9:30am. You wil be al ocated a setting-up slot which wil depend on the location of your stall. Please adhere to this time and note that al vehicles must be moved away from the site by 9:30am and al stal s must be ful y stocked and ready for business at 10am.


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